In short: The Account view lists every seller and user account Zeal has detected, ranked so the worst offenders come first, so you can track their activity, moderate them and uncover the accounts connected to them.
Understanding Accounts
Infringements are often the work of the same sellers, again and again. The Account view gives you a focused view of individual sellers and user accounts, so you can identify repeat infringers, analyse seller behaviour across platforms and spot wider trends within infringing networks.
An account is a single seller or user found online, with its own ID (for example, AC#XXXX). Accounts can be:
Marketplace sellers
Social media accounts
1. Navigating the Account View
Start with the accounts doing the most damage. By default, accounts are ranked by their percentage of infringing posts, so the worst offenders appear at the top.
Search Bar & Filters: narrow your results by date, geography, label and more.
Export: downloads all currently filtered accounts and sellers as an Excel file.
Play button (Start Moderation): starts moderating the filtered accounts one after another.
Account Name: the seller’s name, which opens their detailed profile.
Website: the platform or marketplace where the account is active.
Posts: the total number of posts linked to the account.
Infringing Posts: the number of those posts labelled as infringing.
Label: the account’s current classification (for example, Suspicious Seller or Authorized Seller).
Clusters: how many seller networks (clusters) the account belongs to.
Notices Sent: how many takedown notices have been sent for the account.
Tip: Customise the columns to add or remove data points, so the table shows what matters most to you.
Learn more: Seller Network · How to Export Data
2. Quick review: expanding an account
Check a seller without leaving the table. Click an account row to open a quick-view panel showing:
Account Name & Status: the seller’s name and whether the account is online or offline.
Platform Details: the website and the number of followers or subscribers.
Post Metrics: total posts compared with infringing posts.
Classification: the label, the types of infringement found and the clusters the account belongs to.
Seller Intelligence: the estimated operating country, extracted contact details (phone numbers and emails) and the original account or store description.
Crawling Date: the date the account was first detected.
Images: a preview of the images used across the seller’s posts.
3. The account moderation page
For a full investigation, click an Account Name to open the individual account view in a new window. Here you can dig into the seller’s details, review related accounts and take moderation actions.
Account status
Core Info: the account ID, online or offline status, and crawl date.
One check mark: the account has been moderated, with an infringing or legitimate label.
Two check marks: the label has been reviewed for accuracy.
Three check marks: the label has been validated. If it’s infringing, the account is ready for enforcement.
Label: the account’s infringement classification.
Account details
Details: the account name, platform and number of followers.
Post Volumes: Global Posts (all posts detected across every brand) compared with Posts on Brand (the posts targeting your brand).
Geography: the seller’s estimated operating country.
Moderation Statistics: Infringement % (the share of posts that are infringing), Moderation % (how much of the account has been moderated), and moderated versus unmoderated posts and images on brand.
Clusters: the seller networks this account is part of.
IP Asset/Document: the intellectual property documents needed to enforce against the account.
Collaboration
Tags: any custom tags applied to the seller.
Comments: a space for your team to attach files with the paperclip icon or mention each other using @username.
Related accounts, images and posts
Related Accounts: other accounts connected to this seller, usually through shared contact details such as the same phone number or email address.
Related Images: every image used by the account.
Related Posts: every post published by the account. Select several to act in bulk, for example to add tags, update labels or change the takedown status, depending on your user permissions.
Learn more: Seller Network · Understanding the Zeal Workflow · Posts
Quick reference
Not sure where to go next? Start here.
If you want to… | Start here |
Find the worst offenders | 1. Navigating the Account view (above) |
Check a seller without leaving the table | 2. Quick review (above) |
See how far an account has progressed | Account status (above) |
Find accounts linked to the same seller | Related accounts, images and posts (above), or Seller Network |
Update several of a seller’s posts at once | Related Posts (above) |